At BAD Systems, we specialize in empowering marketing agencies to streamline their operations, enhance efficiency, and focus on their core strengths. BAD stands for Build. Automate. Delegate. Our framework is designed to support agencies in optimizing their workflows and achieving sustainable growth.

BAD Systems for Marketing Agencies

Understanding Your Challenges

We understand that as an agency, you have both internal team members and contractors. Aligning everyone together may not always be seamless, and managing communication, collaboration, and workflows can often become overwhelming. Additionally, key areas such as your sales system, marketing your own agency, and optimizing hiring and project management processes can become complex as you scale. That’s where we come in.

BUILD

We collaborate with marketing agencies to establish robust systems that align with their unique goals and objectives. By understanding your agency's vision, we help lay a strong foundation that supports your specific needs. Whether it’s refining your sales pipeline, enhancing your marketing strategies, or optimizing your hiring process, we ensure that every system you implement works harmoniously. We also focus on identifying and refining your Standard Operating Procedures (SOPs) to ensure they are clear, effective, and scalable. As your agency grows, we help adapt and evolve these SOPs to stay aligned with your team's changing needs and evolving business strategies, ensuring that your operations remain efficient and agile.

AUTOMATE

Recognizing the repetitive tasks that can consume valuable time, we implement tailored automation solutions to streamline your agency's processes, from lead generation to client communication workflows. This approach frees up your team to focus on creative and strategic initiatives, boosting overall productivity. We also specialize in automating the process of pulling data from different sources, consolidating and presenting it in real-time. By reducing manual entry and minimizing errors, we ensure smoother, more integrated workflows, enabling your agency to make faster, data-driven decisions while technology handles the busywork. Additionally, we create both internal and client-facing dashboards to provide a clear, accessible view of key metrics, ensuring your team and clients stay on track and informed at all times.

DELEGATE

Effective delegation is crucial for agency success. We assist in identifying tasks that can be delegated within your team or outsourced to trusted partners, ensuring that each aspect of your operations is handled efficiently. Whether it's hiring new talent or distributing work among contractors, we help you create a system that allows you to focus on high-value projects while ensuring that other tasks are executed seamlessly. We also provide a list of vetted marketing providers you can collaborate with, and have partnered with a highly-rated outsourcing company known for its high retention rates, ensuring you have reliable support when you need it most.

How BAD Systems is Different

At BAD Systems, we take a holistic, systems-first approach to streamlining and optimizing your business operations. Here’s how we stand apart from other project management system providers, project managers, AI and automation specialists, and platform-specific operations experts like Honeybook and Dubsado exclusive specialists:

1. Comprehensive Systems Integration

Unlike other providers who focus on isolated tools or processes, we build end-to-end systems tailored to your business’s unique needs. We don't just implement a project management tool or automate a single workflow—we help integrate marketing, sales, operations, and customer success systems, ensuring all pieces of your business work in harmony.

2. Holistic Approach with Build. Automate. Delegate. (BAD) Framework

Our proprietary BAD framework—Build. Automate. Delegate.—is a holistic methodology that goes beyond just automating tasks. We help you build the right systems, automate repetitive tasks, and delegate effectively within your team, ensuring that every part of your business is optimized for growth. This full-circle approach means we focus on both process and people, not just tools.

3. Experience Across Multiple Disciplines

Our founder, Jas, has a background in corporate marketing, running a marketing agency, and software development. This multifaceted experience means we don’t just understand project management or automation tools in isolation. We strategize, integrate, and build systems that are rooted in both marketing expertise and tech solutions, bridging the gap between creative and operational needs.

4. Tailored Solutions, Not One-Size-Fits-All

Many project management and automation specialists work within specific app ecosystems (like Honeybook, Dubsado, or other niche tools), offering limited support to those platforms. We go beyond just app-specific solutions by offering tailored solutions that optimize your entire workflow, integrating various platforms and tools as needed. Whether you're using Airtable, Notion, Monday, or any other app, we ensure your tools are working together seamlessly.

5. Client-Facing and Internal Dashboards

We don’t just improve internal operations—we make sure both you and your clients have visibility and control through customized dashboards. This ensures clarity in communication, accountability, and real-time tracking of key metrics, creating a streamlined, transparent workflow from both an internal and external perspective.

6. Focus on Long-Term Growth and Sustainability

Where other project managers may focus on short-term project execution or task delegation, we design systems with scalability in mind. We aim to help you build sustainable and efficient systems that support long-term growth, reduce future bottlenecks, and enable your agency to adapt and thrive as it scales.

7. Expertise in Cross-Industry Success

With a track record of working with 7-figure businesses across various industries, we bring a diverse perspective to your agency’s challenges. From corporate strategy to small business growth, we bring big-business know-how to the table, without losing sight of the agility and personalization that smaller agencies need.

8. Human-Centered, People-Focused Solutions

At the heart of our approach is the recognition that a business is more than just a collection of processes—it's a team of people. We prioritize systems that reduce burnout, empower employees, and help teams collaborate effectively. We also focus on the mental well-being of business owners and their teams, ensuring that scaling doesn’t come at the expense of productivity or personal well-being.

How We're Different

While other providers may offer tool-specific or narrow automation-focused solutions, we bring a comprehensive, human-centered approach to optimizing every part of your agency’s operations. We help you integrate the right tools, automate the right tasks, and delegate efficiently so you can scale without the overwhelm. Whether you need a new project management setup or a full operations overhaul, BAD Systems is here to provide sustainable, customized solutions for long-term growth and success.

Tech We Use

Schedule a connection call